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Tag: General Motors (GM)

Are You Effectively Using Your CO-OP Budget?

As a dealership, you want to utilize all the support you can get from your manufacturer in terms of co-op incentives for advertising. Traditionally, dealerships get co-op for what they spend on print, television and radio advertisements. What you may not know is that this can apply to all or a portion...

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GM Launches Online Used Car Sales Program

Buying a vehicle is about to get easier.  General Motors announced this week they will be launching a new online sales program to purchase factory owned Chevrolet, Buick, GM or Cadillac online.  Catered to buyers who prefer to shop online, shoppers will be able to choose a vehicle and a participating...

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