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Tag: Ford

Are You Ready to Build Your Website “Ford Tough”?

Strathcom is pleased to announce we’ve been officially selected by FordDirect as a Certified Website provider for all Ford and Lincoln dealers across Canada! We’ve been delivering dealerships with online solutions for over 20 years, and we’re excited to bring our knowledge and expertise in the digital...

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Cutting Their Losses: Ford Says Sayonara to Sedans

“So long — don’t let the four-doors hit ya on the way out!” A surge in SUV and truck demand in the U.S. has forced Ford to take the drastic step of removing nearly all cars from its model lineup. Ford fans will be saying goodbye to the Fiesta, Focus, Fusion, Taurus, and C-MAX. Ford’s...

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Are You Effectively Using Your CO-OP Budget?

As a dealership, you want to utilize all the support you can get from your manufacturer in terms of co-op incentives for advertising. Traditionally, dealerships get co-op for what they spend on print, television and radio advertisements. What you may not know is that this can apply to all or a portion...

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Are you ready to Go Further?

Technology and innovation are the cogs that keep the automotive industry wheel moving forward, and Ford is no stranger to this. The evolution of Ford is taking them down new roads with the possibility of “no driver required” by 2021 as they plan to have a fully autonomous vehicle in the...

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The Ford Bronco and Ranger Will Ride Again!

The Ford Motor Company announced on Monday at the Detroit Auto Show that the Ford Ranger will be returning again in 2019, followed by the Ford Bronco’s return in 2020. Both of these models will be built at the Michigan Assembly Plant. The two models are expected to be built on a shared body-on-frame...

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