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Category: Social Media

The Oldest Problem in the Book: Facebook or Instagram?

You know, we pride ourselves on being a reflective sort here at Strathcom Media. More than once, I’ve found myself sitting in my oak-bedecked corner office (most of us here have one), pondering a certain large, dark portrait that looms high on the wall and which ties the room together rather nicely....

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With Facebook, it’s All about Organic Content Now

On January 11th, 2018 Facebook announced a major change to their News Feed algorithm that will cause some impact on brands’ ability to reach users on Facebook through organic distribution. The change will focus on prioritizing content from friends, family and groups, rather than less public content...

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What’s the Story with Instagram?

We have had a few dealers ask us about Instagram lately, so we took the liberty of asking Facebook what’s up with its sister platform. Here are the new stats they sent us: Instagram currently has about 250 million daily users People under the age of 25 spend an average of 32 minutes a day on...

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Facebook for Auto Dealers: Meh, Myth or Legend?

We’re all familiar with Facebook and that 18 million of us Canadians visit the site daily, but what’s in it for the dealership? As a dealership, can you utilize Facebook and all of its data for more than likes and shares? Some dealers have remained skeptical and think successful advertising on Facebook...

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Every Generation is the Facebook Generation

Facebook. What started out in a college dorm room has since grown into one of the largest advertising platforms available. Yet, there are many companies that still do not realize the potential Facebook has to offer their business. One common objection we hear about Facebook advertising is “I’m...

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