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Author: Taylor Zottl

How Content Marketing Can Impact Crawl Frequency

Comparing Apples To, Well, Faster Growing Apples We’ve often speculated about how consistent content marketing would affect how often Google crawls a site (more on that later), and hypothesized the benefits it would provide, specifically to organic traffic. Sadly, we hadn’t had the opportunity to...

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Reframing the Car Buying Journey, with Google Lens

Like all things in this world, our adoption of new technology necessitates a bit of balance. While it’s okay to question how something like a Google Home might process your most intimate personal information, I generally tune out around Christmas dinner when my uncle Steve starts talking about Mark...

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